Artist: Arthur Gerlach (American, 1898-?). Title: "Evolving an Idea". Medium: Original vintage photogravure. Date: Composed c1937. Printed 1937. Dimensions: Image size: 7 x 7 5/8 in. (178 x 194 mm). Lot Note(s): Stamped with the photographer's name, verso. Edition unknown, presumed very small. High-grade archival paper. Printed to the edge of the sheet. Fine, quality printing. Very good to fine condition; affixed to very thin and supple archival acid-free support sheet, not mount/board. Comment(s): Prints by Gerlach, a prominent photographer for 'Fortune' magazine in the 1930s, are rare. Image copyright © The Estate of Arthur Gerlach. [25964-2-300]